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App installs · Orders · Leads

Pure Performance.

We carry the media risk. You get results, validated in your own system.

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APPS
App installs on a CPI basis, confirmed in your MMP
WEB
Orders and leads on a CPO and CPL basis, checked in your shop and CRM
BRANDING+
TikTok UGC and Roblox, steered towards sales, measurable as uplift
Reach

Where we meet your users

We bid on inventory ourselves instead of buying through affiliate networks.

While browsing
Web and mobile display, bought at auction, pruned continuously against your metric
Orders · Leads · Installs
While playing and reading
In-app inventory selected by category and usage behaviour
Installs
In the feed and in the game
TikTok und Roblox
Branding + Uplift
While setting up the phone
An OEM recommendation during setup of a brand-new Android device, before the first app is installed
Installs
A user relaxing with their device
How we work

Everything first. Then only what carries.

We start broad and switch off whatever fails to trigger your target event. Cost per event is therefore highest at the start and falls with every week of runtime.

How broadly each dimension runs
Cost per target event
LEARNING PHASE YOUR TARGET STARTING LEVEL below your target from here Start Week 6 Week 12
Schematic illustration of the steering logic, not client data. Where the curve crosses depends on your target event and the sources available.

What lands — and where you check it

CPI

App installs

Steered towards the event behind the install: registration, first listing, first purchase.

Source of truth: your MMP
Adjust, AppsFlyer, Kochava, Branch or another — we connect to whatever you already run.
CPO

Orders

Prospecting and retargeting from one source, weighted towards what actually orders.

Source of truth: your back-end data (e.g. Exactag)
Reconciled against your transaction ID after the cancellation window.
CPL

Leads

De-duplicated, validated and handed to your CRM exclusively — with documented double opt-in.

Promotion, drive-to-store or sampling.
Checked against your own quality criteria.

Let us start with 30 minutes.

Pick a time that suits you. Afterwards you will know whether a test is worth it.

Book a call sales@precisionx.com
Enquiry

Tell us what you have in mind.

We reply within one working day. Required fields are marked with an asterisk.

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SPX — Strategic Precision X GmbH, Köln
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